Synthesia

What is Synthesia?

Synthesia is an AI video generation platform that lets you type a script, choose an AI presenter, and produce professional-looking videos without cameras, microphones, or studios. The platform emphasizes responsible use of deepfake technology, positioning its tools for positive applications such as educational content, engaging presentations, and customer communication.

Key features include AI video creation, a range of presenters to choose from, script-to-voiceover generation, document-to-video conversion (turning PDFs and web links into videos), AI-assisted video editing with templates, real-time team collaboration, automatic translation into many languages, and multilingual voiceovers.

Security and ethics are a stated focus. Synthesia provides a secure environment for businesses that meets SOC 2 Type II and GDPR standards, combines human and AI checks, participates in shaping AI policy, and maintains a dedicated team overseeing safe and ethical AI practices. The company’s goal is to make high-quality video creation accessible to everyone through generative AI, including realistic synthetic actors.

Who created Synthesia?

Synthesia was founded in 2017 by AI researchers and entrepreneurs from UCL, Stanford, TUM, and Cambridge. The founding team includes CEO and co-founder Victor Riparbelli, co-founder Steffen Tjerrild (COO/CFO), and Professors Matt Niessner and Lourdes Agapito.

What is Synthesia used for?

Common uses include:

• Training videos and educational content
• Presentations and internal communications
• Marketing content and product promotion
• Customer service and personalized customer communication
• Multilingual videos with automatic translation
• Script-to-voiceover and document-to-video workflows
• Team collaboration on video production

Who is Synthesia for?

Synthesia serves a broad professional audience, including marketing professionals, product marketers, training and development specialists, learning specialists, customer support specialists, and cybersecurity and cloud experts. It suits any team that needs to produce video content regularly without a production studio.