Roundtable

What is Roundtable?

Roundtable is an AI-powered platform for user and market research. It simulates conversations, runs surveys, and mimics customer interactions, helping teams make informed decisions about pricing, product development, and marketing messages. AI models build survey simulations and analyze responses across customer groups, so you can understand customer behavior and emerging trends. Decision-support tools help identify optimal pricing, suitable products, and effective messaging.

The platform offers subscription plans for various team sizes, with real-time tracking of customer behavior, dynamic customer grouping, and AI-assisted data cleaning. Pricing is based on three usage tiers: each API call for a participant counts as one participant and can handle up to six questions, so choose a plan that matches your expected participant volume.

Who created Roundtable?

Roundtable was founded by Mayank Agrawal and Matt Hardy, who launched the company after their PhD work at Princeton. It is backed by Y Combinator and Brickyard Ventures. The company focuses on AI tools for market research, with an emphasis on simplifying data cleaning through data quality and automation.

What is Roundtable used for?

• Simulating conversations with potential customers
• Conducting user surveys to gather feedback
• Creating and testing new survey designs
• Questioning specific customer segments
• Building AI models that represent your customers
• Analyzing customer behavior and emerging trends

Who is Roundtable for?

Roundtable is useful for market researchers, data analysts, product managers, user interaction designers, data scientists, customer insights managers, pricing strategists, business analysts, survey researchers, and marketing managers.