Nextatlas Generate (Business)
Screenshot of Nextatlas Generate

Nextatlas Generate

Discover what Nextatlas Generate is and how it uses AI-powered trend forecasting to support market research, brand strategy, and innovation scouting.

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What is Nextatlas Generate?

Nextatlas Generate is a market research and trend forecasting platform that uses natural language processing and machine learning to predict emerging trends across industries and markets. Powered by GPT-4, it produces content tailored to different sectors. It is a global tool trusted by over 300,000 innovators whose contributions feed its predictions. Features include in-depth analytics, natural-language questioning, up-to-the-minute data, and content creation tools, all presented in an interface that delivers personalized, data-backed insights.

Who created Nextatlas Generate?

Nextatlas Generate was created by Giovanni Gavetti, an Italian entrepreneur. His company is based in Cagliari, Italy, with a paid share capital of €167,740.

What is Nextatlas Generate used for?

The platform supports a range of research and strategy tasks:

  • Trend forecasting: Identify emerging trends and predict where markets are headed.
  • Innovation scouting: Find new ideas and novelty across different sectors.
  • Scenario planning: Map out multiple future possibilities at once.
  • Brand strategy: Get guidance on brand positioning and messaging.
  • Persona development: Build detailed profiles of target audiences.
  • Consumer insights: Analyze consumer motivations and behavior.
  • Matching trends with examples: Connect real-world examples to observed trends.
  • Workflow support: Streamline research work for freelancers and consultants.

It also covers niche applications such as discovering new ingredients in food and other products.

Who is Nextatlas Generate for?

Nextatlas Generate serves professionals across many industries, including:

  • Advertising & Branding — crafting campaigns
  • Agriculture & Agribusiness — understanding future farming and food trends
  • Architecture & Space — design and built environments
  • Art & Design — tracking aesthetic movements
  • Automotive & Transport — the future of mobility
  • Baby & Childcare — evolving family needs
  • Beauty & Cosmetics — upcoming looks and products
  • Craft — handmade goods inspiration and trend spotting
  • Education — changes in learning and teaching
  • Fashion & Accessories — upcoming styles
  • Financial — market shifts and consumer behavior
  • Food & Beverage — trending ingredients and products

Typical users include brand strategists, trend researchers, innovation consultants, and insights strategists who need data-driven answers to consumer and market questions.

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