Brand24

What is Brand24?

Brand24 is an AI-powered social listening tool that gives you real-time access to what people are saying about your brand across social media, news sites, blogs, videos, forums, podcasts, and review sites. It monitors over 25 million online sources, letting you track your brand’s reach and get a handle on brand awareness. Standout features include real-time monitoring, sentiment analysis, automated reporting, customer insights, hashtag tracking, influencer discovery, and competitor analysis. Brand24 follows mentions everywhere and uses advanced sentiment analysis to help you understand public opinion, manage your online reputation, and measure the impact of hashtag campaigns.

Who created Brand24?

Brand24 was founded by Michał Sadowski. The platform’s AI supports 108 languages, and its sentiment analysis distinguishes positive from negative mentions. Brand24 monitors over 25 million online sources in real time and works with customers in 154 countries.

What is Brand24 used for?

• Monitoring competitors and market trends
• Measuring sentiment, reach, and engagement
• Finding influencers and tracking hashtag reach and volume
• Managing online reputation and measuring PR coverage
• Gathering customer feedback and generating customer insights
• Accessing positive, negative, and neutral mentions
• Producing automated reports and AI-driven insights
• Visualizing common terms with actionable word clouds

Who is Brand24 for?

Brand24 suits influencers, PR professionals, marketing and social media managers, brand managers, market researchers, customer feedback managers, agencies, startups, enterprise businesses, and SaaS companies.