Zipscore

What is Zipscore?

Zipscore.ai is an AI-powered tool for market analysis and location planning. Built on OpenAI’s GPT-4, it draws on data from 75,000 US locations to help businesses analyze market areas and make location decisions.

Who created Zipscore?

Zipscore was developed by Gigaparsec DataLab GmbH, a company based in Berlin, Germany.

What is Zipscore used for?

• Market analysis: Get a clear picture of different markets and identify the most promising target areas.
• Scribble + real-time collaboration: Draw custom polygons or paths for target locations and share them with your team instantly.
• Fast filters: Quickly find zip codes with the highest percentage of your target audience.
• Point-of-interest demographics: Geo-fence zip codes around your physical stores or key locations to understand the local population.
• ZIP code targeting: Use demographic data to tailor advertising on platforms like Google Ads and Facebook Ads.
• Census data exploration: Access and analyze census information and ZIP Code maps.
• Business data integration: Connect your business data using over 160 connectors.
• Footfall traffic analysis: Understand customer movement patterns.
• Consumer styles and audience scoring: Gain insight into consumer behavior and segment your audience.
• Custom platforms: Build your own tailored location data solutions.

Who is Zipscore for?

Zipscore is aimed at professionals in retail, marketing, and advertising — retailers, marketers, advertisers, market analysts, and location planners who need to analyze market areas and plan locations efficiently.

Pricing

Zipscore offers a Free plan along with Premium plans. Premium tiers unlock additional capabilities such as unlimited location searches and POI analysis. Check the Zipscore website for current plan details.