Surfer

What is Surfer?

Surfer is your AI-powered partner for growing your business online. It’s designed to help you get more people to your website through search engines and make sure your content stands out. Surfer offers a complete plan for your content, including tools for finding keywords, a special editor to help you write, an SEO audit to check your pages, and a bunch of other handy free tools. You can even connect it with tools you might already use, like Google Docs and WordPress. It’s a great way to build up your authority on specific topics by making sure your content is perfectly optimized for what search engines are looking for. Plus, Surfer provides plenty of resources to help you learn, like the Surfer Academy, a 7-day money-back guarantee if you’re not happy, and smart suggestions to really boost your SEO and climb those rankings.

Who created Surfer?

SurferSEO was actually started by a group of founders: Sławek Czajkowski, Lucjan and Michał Suski, Tomasz Niezgoda, and Kazik Piętka. They launched it back in February 2021 with a really clear goal: to make SEO easier for everyone. They wanted to offer tools that were not only user-friendly but also backed by solid data, specifically for on-page optimization. The team behind Surfer is quite impressive, with over 90 specialists working in areas like product development, design, marketing, data science, customer support, and sales. They’ve all been contributing to the platform’s growth and improvements since 2017.

What is Surfer used for?

Surfer is a pretty versatile tool that can help you with a lot of things related to content and SEO:

• Crafting a complete content strategy from start to finish.
• Finding the right keywords that people are actually searching for.
• Getting real-time feedback as you write to keep your content optimized.
• Using a content editor that gives you clear guidelines.
• Building a strong outline for your articles.
• Checking your content for plagiarism right within the tool.
• Connecting seamlessly with Google Docs for your writing workflow.
• Integrating directly with WordPress to publish your content.
• Linking up with Jasper for even more AI writing power.
• Getting smart suggestions to make your content better.
• Building topical authority by covering subjects thoroughly.
• Running SEO audits to see how your pages perform.
• Generating entire content strategies to guide your efforts.
• Optimizing pages you already have to improve their search performance.

Who is Surfer for?

Surfer can be a valuable tool for a wide range of professionals, including:

• Sales Managers
• Customer Support Specialists
• Graphic Designers
• Inbound Sales Specialists
• Office and Administration Specialists
• Heads of Product
• Engineering Managers
• Product Developers
• DevOps Engineers
• Heads of Design
• Chiefs of Staff
• Staff Accountants
• Customer Success Specialists
• Product Managers
• Lead Security Engineers
• Strategic Finance Managers
• Affiliate Managers
• Data Scientists

How to use Surfer?

To really get the most out of SurferSEO, here’s a straightforward way to approach it:

1. Start with Keyword Research and Planning:
   • First off, dive into SurferSEO’s keyword research tool. It’s great for finding terms that people are actively searching for.
   • Then, plan your content around these keywords. This is key to building up your authority on a topic and helping your pages rank higher.
2. Create Your Content:
   • When you’re writing, use the content editor. It gives you helpful guidance and feedback in real-time to make sure your content is as optimized as possible.
   • Aim for a high Content Score – this tells you you’re on the right track for SEO.
   • You’ll also find it automatically adds internal links for you, and there’s a Humanizer feature that helps keep your writing sounding natural and not robotic.
3. Optimize Pages You Already Have:
   • If you have existing pages that could perform better, use SurferSEO’s SEO audit feature. It’ll point out any weaknesses so you can fix them and improve your visibility.
4. Connect and Get Support:
   • Make sure to integrate SurferSEO with tools you already use, like Google Docs and WordPress, for a smoother workflow.
   • Don’t forget to check out the Surfer Academy for learning resources. And if you’re not sure, remember that 7-day money-back guarantee gives you peace of mind.
5. Boost Your Organic Traffic:
   • Just follow SurferSEO’s workflow consistently. By improving your SEO strategy, you should see better search rankings and, as a result, more organic traffic coming your way.
6. Explore Extra Features:
   • You can also generate content briefs that include catchy headlines, use the plagiarism checker before you publish anything, join informative live classes, and connect with other users in the community for great insights.

Just remember, SurferSEO is built to make your SEO tasks simpler, help drive more organic traffic, and effectively grow your online presence.