Seventh Sense

What is Seventh Sense?

Seventh Sense is an email marketing tool that uses artificial intelligence to determine the best time to send emails to each person in your database, personalizing delivery for every contact. Its goal is to help email marketers improve engagement and conversions in crowded, competitive inboxes.

Key features include true send time personalization, email throttling for deliverability, the ability to pause campaigns to make changes, and knowledge transfer between sales and marketing teams. Hundreds of companies use it, sending over 400 million personalized emails each month and reporting engagement increases ranging from 7% to over 100%.

Who created Seventh Sense?

Mike Donnelly is the CEO and Co-founder of Seventh Sense. Before founding the company, he spent over 13 years in the tech industry focused on sales and marketing, working with companies including Nimble Storage, Isilon Systems, ExtraHop Networks, and Dataline. He earned a bachelor of science degree in Geology, specializing in Environmental and Engineering Geosciences, from Radford University.

What is Seventh Sense used for?

• True send time personalization: Emails are automatically sent to each person at the time they’re most likely to engage.
• Email throttling: Improves deliverability, lets you pause campaigns and make changes on the fly, and spreads out the workload on your systems.
• Increased deliverability: Better engagement and sender reputation with major email providers means more emails reach the inbox.
• Email frequency optimization: Automatically segments customers based on engagement so they receive emails at their preferred frequency.
• Knowledge transfer: Lets sales and marketing teams share data about individual customer and prospect engagement.
• Increased conversions: Optimizing send timing and frequency can lead to happier customers, quicker sales cycles, and more conversions.

Who is Seventh Sense for?

Seventh Sense is aimed at executives and marketers who want to improve email engagement and deliverability.

How to use Seventh Sense?

1. Optimize email delivery: Let the AI analyze your data to pinpoint the best send times, improving open rates and engagement.
2. Boost deliverability: Improve audience engagement to build a stronger sender reputation with major email providers.
3. Personalize send times: Enable true send time personalization so emails go out when each recipient is most likely to open them.
4. Optimize frequency: Tailor how often you email customers based on their individual engagement preferences.