Neurons Predict AI

What is Neurons Predict AI?

Neurons Predict AI is a marketing tool built on over 20 years of neuroscience research. It provides AI-powered recommendations for ads, showing exactly where people look using attention heatmaps and Areas of Interest (AOIs). This helps you identify what’s working and refine your creative.

The tool also generates “cognitive scores” and benchmarks to predict how customers might react, supporting data-driven design decisions. You can compare different versions of your ads and measure them against industry averages, making it easier to prioritize changes and speed up A/B testing.

Who created Neurons Predict AI?

Predict AI was started by Ercan Ozturk. The company behind it, Neurons, specializes in AI solutions that predict consumer response and behavior. Neurons offers other products as well, including Neurons AI and Neurons API, all aimed at helping businesses improve ad effectiveness and use customer predictions to refine their offerings.

How to use Neurons Predict AI?

The workflow is straightforward:

1. Log in to the Predict AI platform.
2. Upload your ad for analysis.
3. Review the insights generated from neuroscience-based models, showing where attention goes.
4. Use attention heatmaps and AOIs to see which parts of your ad catch the eye.
5. Check cognitive scores and benchmarks to predict customer reactions.
6. Compare against industry standards to spot areas needing improvement.
7. Adjust your design based on the insights, then run A/B tests to fine-tune performance.

Regular use of Predict AI helps you refine ads, make informed decisions, and improve overall advertising results.