Jasper

What is Jasper?

Jasper is an AI platform built to help businesses significantly boost their marketing content production. Think blog posts, social media updates, sales emails, website copy, and so much more. It’s packed with features that make content creation easier and more consistent. For instance, you can create or adapt content in over 30 languages, keep your brand’s voice consistent with a style guide, and even work on documents with your team in real-time. Jasper also helps you generate marketing campaign assets, and it integrates image processing and AI capabilities right into the mix. Plus, there’s an add-on for checking plagiarism, handy document editing tools, and the ability to highlight text to get Jasper to rewrite it for you. You’ll also find dynamic templates for all sorts of content types and a chatbot that feels remarkably human.

Beyond that, Jasper offers resources to help you harness the power of AI, dedicated customer success managers for larger organizations, and product training through workshops. You’ll have support from a global customer success team, email support, and priority assistance for various tasks. Security is a big focus too, with built-in features, personalized usage analytics, advanced administrative controls, and ways to share and manage projects. It also includes role-based permissions and protects your data’s privacy, all while complying with SOC2 standards. Essentially, Jasper aims to make generating marketing content efficient and scalable, keeping your brand consistent, secure, and providing personalized support every step of the way.

Who created Jasper?

Jasper was developed by a team of leaders who really focus on innovation and growth. The company is known for being customer-obsessed and for offering innovative products in the artificial intelligence space. Their AI solutions are specifically designed for marketing, giving various marketers valuable tools to improve their efficiency, keep their brand consistent, and personalize content at scale. With a strong emphasis on security, Jasper makes sure your data is confidential and keeps its security features up-to-date. Over 100,000 leading companies have already put their trust in Jasper’s AI marketing platform.

What is Jasper used for?

• Create stunning images: Generate high-quality visuals in seconds.
• Boost social media: Craft engaging social media posts.
• Scale content: Produce marketing content like blog articles in larger volumes.
• Write sales emails: Draft effective sales emails.
• Website copy: Create compelling copy for your website.
• Marketing campaigns: Generate assets for your entire marketing campaigns.
• Multilingual content: Create content in over 30 languages with ease.
• Save your work: Automatically save all prompts and outputs so you don’t lose anything.
• Team collaboration: Work together on documents in real-time with your team.
• Repurpose content: Adapt existing content for different marketing channels.
• Scale social media: Increase your social media output efficiently.
• Scale sales emails: Produce more sales emails without the extra effort.
• Custom templates: Generate and save unique templates tailored to your specific needs.
• AI art generation: Use AI to create art and images in seconds.
• Integrated AI: Seamlessly integrate image processing and AI capabilities directly into your products.
• Never lose work: Automatically save all prompts and outputs for easy retrieval.
• Plagiarism check: Scan your content for originality using the Copyscape add-on.
• Campaign briefs: Generate assets for a full marketing campaign by simply uploading your team’s brief.
• Real-time collaboration: Work on documents with built-in features for real-time interaction among team members.
• 50+ AI skills: Jasper is trained in over 50 skills, like writing high-converting headlines and SEO-optimized blog posts.
• Chatbot assistance: Get help with tasks, do quick research, and answer questions through human-like conversation.
• Image variants: Create multiple versions of an image easily.
• State-of-the-art integration: Integrate advanced image processing and AI capabilities directly into products.
• Easy retrieval: Automatically save prompts and outputs for quick access.
• SEO optimization: Analyze content against SERP competitors and optimize it with the SurferSEO add-on.
• All-around content creation: Use AI to generate marketing content like blog articles, social media posts, sales emails, and website copy.
• Data security: Ensure data privacy and security with SOC2 compliance and robust enterprise access controls.
• Campaign asset generation: Create assets for a full marketing campaign based on your team’s brief.
• Specialized AI skills: AI trained in over 50 specific skills, including writing high-converting headlines and SEO-optimized blog posts.
• Human-like conversation: Get assistance through a chatbot for tasks, quick research, and answering questions.
• Contextual understanding: Jasper reads up to 1,500 characters of context for higher-quality content composition.
• Clipdrop API integration: Integrate state-of-the-art image processing and AI capabilities into products using the Clipdrop API.
• Fast image generation: Create art and images in seconds for various marketing needs.
• Advanced image editing: Features like replacing backgrounds, upscaling images, creating multiple variants, making images square, and removing text from images.
• API for custom integrations: Build custom integrations or automate manual processes with Jasper’s API.
• SEO Mode: Analyze content against SERP competitors and optimize accordingly.
• Use AI everywhere: Access Jasper through browser extensions, integrations, and a powerful API.
• Reproducible outputs: Generate and save unique templates based on specific needs.
• Headline and SEO writing: Use AI to write high-converting headlines and SEO-optimized blog posts.
• Chatbot support: Get assistance with tasks, quick research, and answers through the chatbot.
• Image processing: Utilize capabilities like generating art, upscaling images, and more.
• AI integration: Integrate AI capabilities into products with the Clipdrop API.
• SurferSEO analysis: Analyze content against SERP competitors with the SurferSEO add-on.
• Team management: Get team usage analytics, advanced admin controls, and user management features.
• History and backups: Save prompts and outputs with history and backup features.
• Automation: API access for building custom integrations and automating processes.
• Customization: Custom workflows, templates, and campaign generation for marketing assets.

Who is Jasper for?

• Digital marketers
• Email marketers
• Marketers in general
• Content creators
• Sales professionals
• Business owners
• Team members working together on content

How to use Jasper?

To get the most out of Jasper, here’s a simple guide:

1. Set up your Style Guide: This helps keep your content consistent by setting specific rules.
2. Upload Assets: Teach Jasper about your business, products, and audience by providing details.
3. Define Brand Voice: Analyze your content’s tone and set formatting rules so Jasper can mimic your brand voice.
4. Use Document Collaboration: Work with your team in real-time directly within Jasper for smoother collaboration.
5. Create Custom Workflows & Templates: Tailor templates to your business needs to make content creation more streamlined.
6. Save Template Fields: Save specific template fields and content so you can easily reproduce outputs.
7. Generate Assets: Easily create marketing assets by uploading your campaign briefs.
8. Use Plagiarism Checker: Scan your content for originality with the Copyscape add-on.
9. Leverage the Document Editor: Write, edit, and format your content seamlessly right inside Jasper.
10. Repurpose & Rewrite: Improve your writing and adapt text for different channels with just a single click.

Following these steps will help you really maximize what Jasper can do and improve your marketing content creation process.