GetResponse

What is GetResponse?

GetResponse is an email marketing platform with tools for sending newsletters and autoresponders, building websites, landing pages, and signup forms, and capturing leads with popups. It includes 24/7 live chat support, onboarding sessions, integrations, and an API.

Its marketing automation features include event-based workflows, newsletter revenue tracking, web push notifications, and predictive email delivery that sends messages at optimal times. It also offers webinars, audience segmentation, contact scoring, and sales funnels.

For online stores, GetResponse supports abandoned cart recovery, transactional emails, unlimited web push notifications, promo codes, and product recommendations. You can also host paid or on-demand webinars, track e-commerce activity, and access dedicated reporting.

Who created GetResponse?

Simon Grabowski founded GetResponse over 25 years ago with the goal of making marketing tools accessible and affordable for businesses of all sizes. What began in a small Polish city has grown into a globally recognized brand.

What is GetResponse used for?

• Email marketing: Newsletters, autoresponders, and campaign management.
• Marketing automation: Automated workflows and event-based sequences.
• Ecommerce marketing: Abandoned cart recovery and store-specific tools.
• Landing pages and websites: Builders plus ready-to-use email and landing page templates.
• Lead capture: Signup forms and popups.
• Web push notifications: Engaging users directly in their browser.
• Predictive email delivery: Sending emails at optimal times.
• Newsletter revenue statistics: Tracking income from campaigns.
• Data integration: Connecting with other tools and services.

GetResponse also offers a premium features trial, discounted plans for charities and NGOs, training and education resources, tailored support, account migration assistance, and high-volume infrastructure for large-scale email sending.

How to use GetResponse?

1. Sign up for an account: Create an account on GetResponse’s website — no credit card is required to get started.
2. Pick the right plan: Choose a plan based on your needs and contact list size. Plans include features like unlimited newsletters, autoresponders, website and landing page builders, templates, signup forms, and 24/7 live chat support.
3. Explore the features: Set up email campaigns and autoresponders, build landing pages and forms, create automation workflows, and connect your e-commerce store to enable cart recovery and product recommendations.