Ello

What is Ello?

Ello is an app-based reading coach that helps kids become confident readers. Children read aloud from physical books while Ello listens, using speech recognition and adaptive learning technology to provide real-time feedback, teaching, and encouragement. The coaching is paired with a reward system and a curated book subscription: each month, books matched to the child’s reading level and interests are delivered to the family.

As kids read, they earn points that add up toward prizes in the next month’s box. Families can keep the books they receive, send them back, or keep specific titles for an extra cost. Ello is designed to give parents and teachers a practical way to improve children’s reading skills and encourage a lasting love of reading.

Who created Ello?

Ello was created by Dr. Elizabeth Adams and Catalin Moreno Voss as an AI reading coach designed to help struggling readers through proven methods and motivation. The team combines expertise in AI, machine learning, education, business, and psychology to help parents create an effective learning environment for their kids.

What is Ello used for?

• Coaching children as they read physical books aloud, with real-time feedback to build fluency
• Keeping kids motivated with a star-based reward system and monthly prizes
• Delivering a monthly subscription of books matched to reading level and interests
• Supporting homeschooling and children with dyslexia
• Helping parents and teachers build reading skills and a love of reading