Campaign Monitor

What is Campaign Monitor?

Campaign Monitor is an email marketing platform founded in 2004 by Ben Richardson and David Greiner. It operates as part of the larger organization Marigold and provides user-friendly tools for creating, sending, and optimizing email campaigns, including automation features for connecting with your audience.

Who created Campaign Monitor?

The platform was founded in 2004 by Ben Richardson and David Greiner and now operates under the parent organization Marigold. Its focus is making it easier for people to design, send, and manage email marketing campaigns effectively.

Key Features

• Drag-and-drop email builder: Build visually appealing emails without any design or coding skills, with precise control over campaign details so everything matches your brand.
• Professionally designed templates: Launch targeted campaigns quickly using ready-made designs.
• Responsive templates: Emails are designed to display properly on phones, tablets, and computers.
• Template locking: If your team includes an email designer, they can lock certain parts of a template so others can update specific sections without altering the overall design or brand elements. This keeps campaigns consistent.
• Automation: Manage campaigns and loyalty programs within the platform, without juggling extra tools.

Who is it for?

Campaign Monitor suits individuals and teams that want a straightforward email marketing platform with strong customization options and mobile-friendly templates. The drag-and-drop builder makes it accessible to beginners, while template locking and detailed customization give designers control over brand consistency.