Aidaptive is an AI-powered personalization engine for eCommerce and hospitality that tailors product recommendations, pricing, and search results to each.

Aidaptive is an AI-powered personalization engine built for eCommerce and hospitality businesses. It uses Jarvis ML technology to automatically determine the best products to show each customer, tailoring product recommendations, pricing, search results, and merchandising across the customer journey. By making each customer’s experience relevant and unique, it helps online stores, hotels, and restaurants improve conversion rates, increase revenue, and acquire customers.
The platform integrates with existing systems such as Shopify and Salesforce and operates without manual rules once connected.
Rakesh Yadav founded Aidaptive, which launched as a commercial brand under Jarvis ML. Jarvis ML was established with the goal of making machine learning engines more accessible to everyone. Before starting the company, Yadav worked at Google, developing machine learning platforms for Google Ads and Payments.
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